1ST WEEK
In the first week, we created this idea together. KAMPÜSTE, is an application for METU students to have information about what's happening around. It is founded by a group of friends who started by scribbling their ideas on a piece of paper, today we offer people socialibility. We offer them,
* *public account and anonymous account
* *registration with METUmail accounts
* *limited to public account and 1 post per week limit (The user can post only once that whole users can see, but he can make an unlimited comment under the posts, the rules and the limits are not exactly certain, but this should be one of the limits: political sharing is prohibited.)
Competitors we have found: These are mainly 100.Yıl Evleri, METU Titbits, ODTÜM and Usity app.
Channels: Website and Application.
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In customer relations we have 3 things to consider. How are we going to get the very first customers, how are we going to keep them consuming our product and how to grow the existing number of customers.
To get them, we will use social media advertisements, and flyers. Plus, send them an individually customized e-mail through Metuhorde. To keep them using our product, updating the app and providing some benefits to users in the very first stages would be useful. And to grow, we are planning to spread out to other universities in Turkey. And one day may be all around the world. Referral system is also a considerable option when trying to get more customer through a reward system mutually.
Key partners:
Our key partners will be the students clubs, commercial places like cafes, restaurants, event / workshop organizers, and companies targeting METU students. Maybe we can even be in a cooptation with Teknokent.
Key activities:
In our platform we will have multiple activities because we want to make the platform so flexible that the users can shape the activities we provide to them. How? By simply enabling them to create the contents and give them a freedom. But generally, these will be the key activities that we firstly want to provide in Version 1.0.
Key resources:
Technical people whose job is to code this application for both android and ios. So we need some amount of capital to market the product too especially in the very first stages.
We have huge database related to events happening at METU up-to-date. We are going to create Kampüste Website & Application Maintainer. We will use technology infrastructure.
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What’s next?
We will try to decide on our assumptions related to our idea and possible solution then we will decide the way how can we test it.
Conclusion
We talked about Kampüste. It offers students to have information about what is happening in their campus and gives chance to be anonymous if they would like to comment, also by showing their original profile, they can socialize and meet new people from their university. This was our basic idea. Then we wrote the business model’s 9 parts in detail and talked about our next plan. This is Kampüste.
Thank you for your attention.
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